"With the acquisition of Presedia, Inc., Macromedia extends its leadership in the online presentation, training, and e-learning market. This joining of forces addresses an audience of business users looking to easily and cost-effectively create, deliver, and manage online presentations and learning content." Okay, maybe they're not moving away from web developers. But with Contribute and now this, they're definitely reaching out to a much broader market, which makes sense now that web development isn't the growth area it once was.