Joi Ito on blogger's block, collapsing facets and the number 150

Joi suffers from collapsing identity facets and the tendency to be more conservative about what you write the more people read your blog. It's a fascinating problem. This happened to me years ago, when my site went from something a few friends and strangers read to investors and business partners and critics and press and I stopped saying personal stuff—and probably stopped saying interesting stuff. (Though I had a fraction of the exposure and contexts as Joi, I have a lower threshold.) Sometimes I just stopped saying stuff.