SXSW. I've been struggling with this decision it for weeks. There will be so many people I'd love to see there, and I'm sure it will be a blast. But I've decided not to go to SXSW. I'm swamped with more than one project at the moment that I need to keep on schedule. Also, I'm going to be traveling quite a bit in the near future. So it just doesn't feel like it makes sense for me right now. (And I'm sure the other guys can adequately cover microcontent without me.) So, have fun. And have a drink (and, more importantly, some TexMex) for me.