The New York Time piece on Ginger says, "...excerpts of the proposal, which won a $250,000 contract from Harvard Business School Press, were reported in January by Inside.com, which is now defunct." I bet that annoyed whoever's still publishing stuff there. (The real deal seems to be that you just have to pay for the articles now. Interesting that the Times equates this with defunct.) Correction: Maura informs me that Inside.com as a separate journalistic entity is defunct, it's just republishing articles from other primedia titles. Ahh.